When it comes to success in business…

Experience can be effective and doesn’t have to take long to accrue. But… experience has an increasingly short half-life and can be ruinously expensive.

Knowledge can help and is now freely available. But… the right knowledge can take more time than you have to acquire enough of.

In the end, three things need to happen for one to stand a chance of success in business.

Belief. Belief in your idea. Belief in yourself and in those you rely upon.

Action. Start and commit. Despite not having all your ducks in a row.

Grit. Keep going. Despite: lack of money, constant setbacks and everyone telling you it won’t work.

You can have a lifetime of experience and all the knowledge in the world but … without ongoing, determined action, nothing will happen.